A better question is how can they not? Bringing in more customers is what drives business. A chat marketing program has the ability to create a database of raving fans who will not only come back, but tell their friends about you! It's true that people don't want to be "sold to" anymore and chatting allows you to create micro conversations with your clients in an inviting and fun way. Plus having a database gives you the ability to reach back out to them - it's your list! Click on the messenger icon to get in touch.